On My Radar: Ayla Spaans

Ayla Spaans, director at Not Just Any (part of the Ntropic global studio), talks sketchy tarot sites, inspiring exhibitions, and potentially marriage-ending letters from an 11-year-old as she reveals what's on her creative radar.

‍

What’s the most creative advertising idea you’ve seen recently? 

‍

I recently came across Eggs by QuickBooks, directed by Ian Pons Jewell, and it blew me away. It's a cool piece that has it all: tension, horror, absurdity, and subtle yet fantastic comedy. The characters and art direction are well crafted, and overall, I'm a huge fan of Ian Pons Jewell's work.

‍

‍

What website(s) do you use most regularly?

‍

In my daily routine, I frequently visit a tarot website that's a bit sketchy, but adds an interesting start to my day. I also have Google Translate constantly open to help me with translations of Spanish words or songs that I come across during the day. When I want to forget who I am, I enjoy getting lost on Instagram. Additionally, I often turn to chatGPT to seek answers to important, life-changing questions.

‍

‍

What’s the most recent piece of tech that you’ve bought?

‍

I recently bought a Canon handycam and a Super 8 camera for a documentary project I'm currently working on.

‍

‍

What product could you not live without?

‍

Monopoly Deal, life would be very sad without this fun, quick card game...

‍

‍

‍

Read the full article here