BAFTA and Cannes Lions-winning director William McGregor began his career at The Mill where he quickly established himself as a go-to director for prestige brands, creating visually exquisite campaigns for Cartier, BMW, Harry Potter, Pepsi, Ford, and Google.
His refined, performance-driven storytelling translates seamlessly from high-end commercials to prestige television, with credits including His Dark Materials (HBO/BBC), The Buccaneers (Apple TV+), and Poldark (BBC). His debut feature Gwen premiered at TIFF, winning two BAFTAs at the British Academy Cymru Awards. William’s work blends artistry and ambition, delivering campaigns of cinematic scale that captivate global audiences and elevate the world’s most iconic luxury brands.