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Creature London Brings Magic and Imagination to Life for Chessington World of Adventures

The campaign was directed by Aidan Gibbons and produced by Not Just Any.

Global creative agency Creature London today unveils “We’ve Got It”, a new comms platform and 360 campaign for Chessington World of Adventures, part of Merlin Entertainments Group. 

The campaign, which launches on 1st July 2024, aims to put Chessington World of Adventures in the spotlight, strengthening the park's image with young families by showcasing the unique breadth of offer and IP attractions available, as well as the on-site accommodation and short breaks offering. 

Playing on the power of kids’ imaginations, the campaign’s creative centrepiece is an "invisible rollercoaster" that sweeps a family off their feet as they enter the park. Directed by Aidan Gibbons and produced by Not Just Any, the campaign uses a combination of live action, drone footage and CGI to bring to life the idea that "Whatever fun you can dream up, Chessington World of Adventures – We've got it!"...

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